Análise da sustentabilidade ambiental de empreendimentos comerciais: o caso da certificação AQUA no Shopping RioMar Recife

Abstract

This research refers to the evaluation of the environmental sustainability of commercial enterprises, having as object of study the RioMar Recife Shopping, of the Grupo João Carlos Paes Mendonça (Grupo JCPM ). In view of the complexity of existing relationships at the site, which is channeled through the High Environmental Quality Certification (AQUA), there is a need to evaluate it, given the precision of allowing a broader view of the organization and fostering practical criteria for sustainability in the enterprise. requirements of the environmental quality system. Based on the presentation of the company's certification criteria and evaluation of the environmental sustainability of the commercial enterprise, the methodology constellation analysis was used, whose classification of the elements made it possible to identify the relationships that occurred in the scenario in consonance with the required certification categories. Finally, the methodology proposes guidelines for improving environmental sustainability in commercial ventures at the economic, social and environmental levels. It is worth mentioning the importance of these in the application of this scenario, since it allows the visualization and spatial disposition of social, institutional, technical, environmental aspects, as well as their correlation with each other. Such a challenge favors enterprises to adopt and practice sustainability from a strategic perspective in their business profiles.