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Adaptação e aplicação da Escala Servqual para avaliação da qualidade em serviço: estudo de caso em uma mercearia.
(2021-08-18)
Knowing the perception of customers with the services provided allows the company to know the weaknesses, strengths or where to improve in order to invest more in the quality of their services. This would make it possible ...
Avaliação da qualidade dos serviços oferecidos em uma loja de variedades através da escala ServQual
(2021-01-14)
ABSTRACT
This article aims to identify the gaps between the expectations and perception of
customers related to the quality of service at a variety store, located in the city of
Abreu e Lima, Pernambuco, Brazil. It is ...