Tap Tour Recife: uma proposta de roteiro turístico para pessoas idosas em Recife

Abstract

Tourism is considered an activity that can provide inclusion, socialization and integration through experiences lived in unique moments. It is known that each person has different values and interests, including in the tourism segment. It is then noticed that in the group of older people, the desires for activities that result in satisfaction and well-being are still very present. However, today's society does not see this population with due attention and, therefore, there are few products and services available to meet some specific needs of this group; This causes some social exclusion of many, due to the characteristics and limitations inherent in age. In view to this problem, this work aims to propose the creation of a tourist itinerary for the elderly to explore the city of Recife, planned individually or in small groups, based on the interest of each. In order to achieve the proposed result, the methodology was based on bibliographic research, application of survey questionnaires with the group of elderly people interested in the project, with the municipal public agency responsible for the city's tourism portfolio and with some tourism agencies that sell the destination Recife; besides technical visits to the most frequent tourist sites, indicated by the elderly participants of the research. As a result, it was observed a real interest of these individuals for a tourist itinerary of the type proposed in this paper, as well as the lack of existing products in the tourist market, within the same perspectives; For these reasons, a product was created following the model of personalized tourist itinerary.