Olinda experience : uma proposta de turismo de experiência no sítio histórico de Olinda

Abstract

The present work seeks to demonstrate the feasibility of practicing tourism experience at the Historic Site of Olinda, in Pernambuco state, with the effective participation of its carnival associations in the tourist circuit of the city, beyond the period of carnival. It is suggested to carry out specific itineraries that contemplate not only visits to the headquarters of the participating entities, but also the realization of experiences related to the Pernambuco carnival and the history of each one of them. Nine entities were selected among those circumscribed to the perimeter registered by UNESCO (United Nation Educational, Scientific and Cultural Organization), and one in the territory adjoining this one, the so-called surrounding area, totaling ten research subjects. The data collection was done through a semi-structured interview applied to the representatives of the chosen associations, guided by a previously elaborated script and the interpretation of the answers was done through the methodology of Content Analysis, proposed by Laurence Bardin. The results showed the interest of the respondents to receive tourists / visitors at their headquarters, subsidized the creation of tourist itineraries based on the typological diversity of the participating associations, as well as helping to list experiences to be applied during the visits.