Analise das ações de gestão ambiental em shoppings da região metropolitana do Recife - Pernambuco

Abstract

This study aimed to understand the best environmental actions existing in five shopping malls in the Metropolitan Region of Recife: Camará, Plaza, Recife, RioMar and Guararapes; Find out which environmental management methods and processes are being used, in addition to comparing the actions with each other, listing these actions according to criteria that will be defined and also raising a discussion about the actions of these enterprises at the local level, with actions and methods used in shopping malls in other parts of the country. Thus reaching a deeper analysis of what stage these local enterprises are at and where they can improve. To this end, bibliographical research was used as a data collection method, through the content collected in the theoretical framework, in addition to visits to the enterprises to collect more information through a checklist, where this information collected was photographed and cataloged, and could thus, achieving more assertive results. Finally, through the studies analyzed and the questionnaire applied, it was possible to confirm that the purchasing objects in this study have their specificities in relation to short/medium/long term actions in the environmental sector, whether in the past, present or future , some shopping malls stand out more and others less, but in general, the actions seen here are on average what is done in other states in the country. There are also malls ideologically thought of differently, but for the most part what we see in the rest of the country follows a similar direction to what we see in our state.